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If you’d like to find out more about how our creative muscle can help you grow your business through great design, please get in touch.

  • Address

    Liffey Trust Centre
    117-126 Upper Sheriff St
    Dublin, Ireland
    _ _ _

    Via Giovanni da Udine
    33100 Udine UD, Italy

  • Speak to us on

    +353 (01) 445 8913

  • Drop us an email at

    hello@bynugno.com

Contact us

If you’d like to find out more about how our creative muscle can help you grow your business through great design, please get in touch.

  • Address

    Liffey Trust Centre
    117-126 Upper Sheriff St
    Dublin, Ireland
    _ _ _

    Via Giovanni da Udine
    33100 Udine UD, Italy

  • Speak to us on

    +353 (01) 445 8913

  • Drop us an email at

    hello@bynugno.com

How the internet is changing women’s lives around the world

Technology, especially the Internet, has changed our lives. For some people around the world, however, this change has been immensely impactful: women in emerging countries are improving their day-to-day conditions thanks to the rapid expansion of digitization. Many women are now able to earn money independently and, consequently, grant a future to their families.

 

The app delivering Home-made meals in Iran

In Iran, Tabassom Latifi is the founder and CEO of an online food delivery startup. Their goal is to connect the people of Tehran who wish to eat home-cooked meals with the housewives who can cook them. The app, called "Maman-Paz" which means "cooked by mom", delivers every month 40,000 meals prepared by 80 mothers. The next target is to produce 200,000 meals a day by involving in the project many more mothers. 

Some of these women earn 35 million Irr - 466 Euros - per month. Considering that the average monthly income of an Iranian family is 784 Euros, this amount is immense for a housewife.

 

The social media movement in Sudan

For nearly thirty years, the condition of women in Sudan was terrible: they weren’t able to wear pants, watch TV, listen to music, attend sports events or simply walk alone on the streets. Sudanese women couldn’t do anything because of this invasive and vague set of rules that invaded every aspect of their lives. In the last years, the country has faced a terrible economic crisis which has heavily increased the cost of living, especially for poor families.

This has prompted Sudanese women to organize themselves via WhatsApp and Facebook to bring people together and challenge the authoritarian regime. Since then, women have continued to conduct peaceful demonstrations on the streets and use social media for protests. Doctors, lawyers, students, teachers, and housewives have led the #SudanUprising movement, in the most powerful revolt against the regime of recent history.

 

A Sustainable Food e-commerce in Senegal

Sooretul, which in Wolof means "not too far", is a project launched by a start-up founded by Senegalese girls. The e-commerce provides an online space for women who cultivate local fruits and cereals and helps them sell their products.

"We are convinced that the development of a country," says Awa Caba, one of the founders "is not possible without the presence and work of women".

The goal is to strengthen the skills of these women through the Sooretul platform and allow them to keep alive a traditional sector that still has enormous potential for the economic development of Senegal. These female entrepreneurs want to enlarge the platform and incorporate all women's businesses of this kind, not only in the urban areas but also in the rural ones.

 

A new Digital education in Kenya

In Kenya, nonprofit organizations hold computer courses in different cities and refugee camps. The objective of these programs is to spread computer culture in marginalized sections of the population and offer them a redemption opportunity through digital work.

In Nairobi the initiative is working, in fact hundreds of people from the slums have managed to find jobs thanks to the digital training. These employees belong to disadvantaged categories: they come from poor families and are single mothers, people with disabilities, and ex-sex workers. They learned to manage back-office activities like giving assistance or information on behalf of banks and insurance companies. Since participating in these educational programs, many families have left the slums and now live a better life.

 

We can’t stop here

As we have seen, digital technologies open up many job opportunities for women in different fields around the world. However, above all, the greatest gift that the internet can offer is knowledge: the internet trains, instructs and teaches. 

To support women, the biggest challenges we need to overcome are:

  •   Provide Better and faster internet data, even in remote villages
  •   Make internet accessible in safe public spaces like libraries
  •   Make mobile devices like smartphones, tablets, and laptops easily available for women in developing countries

Learn more about the growing role of women in today’s economy by reading our interview with two female entrepreneurs who founded digital agencies in Ireland.

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About Nugno

Nugno is a Branding & Digital Design studio. Founded and run by strategic branding & digital design experts that shares a love of innovation, design and digital connection.

We create strategy and design with production across all platforms. We’re masters of brand identity and on point with websites and apps. Our skills extend to designing books people want to read and environments they feel comfortable in. We also create engaging motion design and much more.

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Learn more at Nugno services or follow us on Linkedin, Facebook, Instagram Twitter, #bynugno.

Start a conversation

Luca Amoriello, Director
Tel: +353 (0)87 383 2134
Email: luca@bynugno.com